Designer Julianna Bass—a Tennessee native who relocated from Brooklyn to Berlin—is back in town gearing up for her next New York Fashion Week show, and just released her latest collection, ICONIC, online. Before debuting her eponymous label for August/Winter 2015, which was praised by editors for its fearless take on feminine classics, she honed her skill at top brands like Bill Blass, Elie Tahari, Eugenia Kim, and Marc Jacobs. She’s also been placed in the Gen Art Style Awards, nailed down successful collaborations, and had one of her prints selected for a Diet Coke/Target collab. Accolades aside, Bass’ winning personality is another major reason she’s our designer to watch this season.